I was thinking about Hudson Soft's output the other day, and I thought it was interesting how their biggest success is Mario Party. Yes, they certainly developed and/or published a lot of beloved games like Bomberman and Adventure Island, and Bomberman is a classic series that gets a lot of love, but not even Bomberman was guaranteed a million seller. In fact, if I looked at the Wikipedia pages correctly, their million sellers are on Nintendo systems (if they have on their consoles like TurboGrafx-16, I do not know. Maybe someone can bring some numbers to light?), whereas I can't seem to find any Hudson Soft games listed in other consoles (including Playstation ones). Scouring Wikipedia, this is what I managed to gather:
| System | Game | Pub/Dev | Sales |
|---|
| Nintendo DS | Mario Party DS | Dev | 9,310,000 |
| Nintendo Wii | Mario Party 8 | Dev | 8,850,000 |
| Game Boy | Pokémon Trading Card Game | Dev (w/ Creatures Inc.) | 3,720,000 |
| Nintendo 64 | Mario Party | Dev | 2,700,000 |
| Nintendo 64 | Mario Party 2 | Dev | 2,480,000 |
| Nintendo GameCube | Mario Party 4 | Dev | 2,460,000 |
| Nintendo GameCube | Mario Party 5 | Dev | 2,170,000 |
| Nintendo GameCube | Mario Party 7 | Dev | 2,080,000 |
| Nintendo Wii | Deca Sports | Both (JP & NA); Dev (EU) | 2,000,000 (Shipped) |
| Nintendo 64 | Mario Party 3 | Dev | 1,910,000 |
| Nintendo GameCube | Mario Party 6 | Dev | 1,630,000 |
| NES/Famicom | Lode Runner | Both (Pub w/ Broderbund) | 1,500,000 |
| NES/Famicom | Ninja Hattori-kun | Both | 1,500,000 |
| NES/Famicom | 4 Nin Uchi Mahjong | Dev | 1,450,000 |
| NES/Famicom | Adventure Island | Both | 1,050,000 |
| NES/Famicom | Bomberman | Both | 1,000,000 |
| SNES/Super Famicom | Super Bomberman 2 | Pub | 1,000,000 |
| Nintendo 64 | Bomberman 64 | Both (JP); Pub (WW) | 1,000,000 |
| Nintendo 64 | Bomberman Hero | Pub (JP) | 1,000,000 |
We can see that only Pokemon Trading Card Game and Deca Sports managed to be slotted at the top alongside Mario Party games. But by and large, Mario Party is clearly where the money is. Bomberman didn't even sell as much as a Mario Party, so I feel that while Bomberman is a beloved game series, it would probably not see much value for Nintendo (as much as I would like to see how it fares as a Nintendo IP).
I can't help but feel that they developed a lot of Mario Party games in short succession to keep them afloat, given how all but one (Mario Party Advance) sold more than a million. I wouldn't be surprised if there were a degree of crunch involved to get the games out (this isn't confirmed, just to make it clear). I don't think it's a coincidence that there's one new Mario Party game every year
on average since they started developing it from 1998 - 2007 (first 8 numbered Mario Party, Mario Party Advance, and Mario Party DS). I'm sure they are happy that Mario Party allows them to stay afloat and let them continue their other gaming endeavours, since it appears that Bomberman didn't do generally well compared to Mario Party.
Perhaps in hindsight, Nintendo was right in the money in bringing in the talent that made Mario Party and let them develop party video games as a subsidiary, because that is clearly where they are good at.
Thank you for reading.