Luigi's Mansion's storyline was great for this particular reason: it does not involve Peach getting kidnapped, and Mario gets stuck in a painting. Even though Luigi is a gullible fool in that game, and King Boo even comments on that.
I know that, but some critics lower the score for Mario platformers just because the story sucked. I usually care about gameplay over story. If I want a good story, I'd read a book instead of watching 15 minute cutscenes.
I thought Bowser's voice was fine. It was nice to see him talk for once. I really didn't care how corny it sounded; I appreciated that a Mario game had full voice acting for once.